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Why Coworking is Right for your Business in 2016

Happy New Year! 2015 is behind us and we’ve got a fresh set of 12 months ahead to put into advancing our personal and professional lives. Let’s talk a little about our professional lives specifically- did you end 2015 stuck in a rut, or worse, without employment altogether? It happened to an estimated 50,000 people in the Houston area over the last 18 months thanks to the overwhelming down-turn in domestic energy production. When rapid economic shifts occur many professionals begin to look for alternative answers to employment- which can mean branching out on your own as a consultant or even starting a new journey into entrepreneurship. The Hive Katy was built specifically with people like this in mind, and our coworking space can be a valuable asset to small businesses and independent workers.

Have you ever heard the phrase “it takes a village”? Usually reserved for child-rearing, I find it incredibly appropriate when talking about the benefits of utilizing a coworking space. Collaboration is the spirit of the coworking movement. Being able to bounce ideas off of professionals with different backgrounds and levels of experience creates a rich environment for growth. Building a successful business, whether one employee or fifty, can be a daunting task- until you’re surrounded by a community of people that are working toward similar goals and can be looked to for solutions created by fostering a collaborative fellowship of minds. Joining The Hive Katy gives you access to a workspace designed with this core value.

Parallel to the idea of collaboration, is the value that coworking spaces promote healthy competition- rather than being pitted against coworkers in a pool at one company, The Hive Katy’s coworking space encourages each individual to set the bar high and utilize the relationships available in our space to help you attain your goals.

Along with being able to socialize with others, coworking also offers an inherent flexibility that can be the key to success for many. With memberships starting as little as $75 and options that can provide 24/7 access, utilizing The Hive Katy’s coworking space provides you with an affordable and relaxed atmosphere that stimulates creativity, while still maintaining the professional image that promotes productivity. Coworking members can focus on what’s most important without the distractions of a home office or the impersonal feeling of a public place.

Although still a relatively new principle, coworking is rapidly gaining popularity for many reasons- especially the ones mentioned here today. I came across an actual document that is the mantra of the coworking community, The Coworking Manifesto and I challenge you to read it and see just how the spirit of the coworking movement can empower you and your business to join the evolving standard in workplace environments. Follow the Twitter feed @ https://twitter.com/coworkmanifesto and be cutting edge in 2016. Finally, like our Facebook page @ https://www.facebook.com/thehivekaty. Come tour The Hive Katy today and mention this blog post and get the first month free! This special expires January 31, 2016.

Guest Blog- Why Tenants LOVE The Hive!

Every now and then THK’s blogger-in-residence takes a break and lets someone else take over. This week we have some amazing feedback from one of the businesses that calls The Hive Katy Home. Houston Dynamic Displays is located in Suite 109 and if you’re interested in learning more about the business check out the website at Houston Dynamic Displays or you can reach out via email to experts@houstondd.com.- Heather

Our  guest blogger is Fabiana Flores, HD2’s Sales & Marketing genius.

The HIVE Katy. It was the last tool we needed to get our startup running like a well-oiled machine. The work-from-home phone conferences, long emails and text messaging were deemed insufficient after about two months, and with a newborn baby being the latest addition to the boss’s household it was clear that change was necessary. We needed time in the same room. We needed to be able to bounce ideas back and forth as they popped into our minds. We needed the option to review each others work and provide feedback immediately. Working from home wasn’t really allowing us to experience these things that are so essential to company functionality.

Thus began our search for the perfect workspace.
Of The HIVE’s many business services we’ve been fortunate enough to take advantage of all, hence my urge to share our experiences and highlight how each service has improved the productivity of our digital signage hardware and software companies, Houston Dynamic Displays and HD2Menus.com.
Virtual Office – This is the simplest yet most crucial tool a startup needs. When working from home we did not have the luxury of a receptionist. No corporate office mailing address. And conference room space? Forget it. The HIVE provided us with office essentials right off the bat! This also included a full kitchen and printing and faxing capabilities.
Coworking – We found coworking to be quite interesting. We used this service before deciding to make the move to a suite. For us, it was like a test run. It was a way for us to make sure we really needed to stray from working from home, and boy did we ever! The beauty of coworking is its ability to motivate you. So, you’ve rented a coworking package. You’re out of the house now! No more distractions; no unfolded laundry staring at you from the corner of the room; no dog pawing at your leg asking to be played with; no freshly soiled diapers to change during the allotted 8-hour working window; no listening to the neighbors’ rowdy children as they laugh and yell outside. These distractions aren’t typically a nuisance, but personal experience has taught us that one minute of distractions can easily to turn into 3 hours of unproductivity. Starting off at The HIVE by investing in coworking space was like using a defibrillator on our business – it jump started productivity after a moment of slowness. Another bonus was the networking aspect. Coworking with other business owners is a great way to spread the word about your company, learn about others, and build professional relationships with fellow entrepreneurs.
Executive Suites – We decided to upgrade from coworking to a suite for several reasons. Although the benefits of coworking were satisfying, it came time to acknowledge the growth of the company. Sometimes you just need an office! Our suite allow us to really make The HIVE a home for our business. We can arrange the desks to our liking, add guest seating and even have the space double as a showroom. We are a company based on visual technology, and the hardware products needed to display that technology are simply much too large to transport for client meetings. Our office suite takes care of that issue. With plenty of floor space and room for wall-mounting, we are able to proudly invite customers and prospects to check out the latest and greatest in digital signage, touch-screen kiosks, and digital menu boards.
Meeting Rooms – We’ve laid claim over the conference room more times than I can keep track of. When we were still coworking, this conference room provided a professional, private location for business meetings. Customers seemed more open to conversation inside the safety of those four walls, and they never had to know we didn’t have an office space. The conference room still proves to be most useful even now that we’ve upgraded to an office. On those days when the desks are a little too messy we just stroll over to the conference room and – voilà – it’s there waiting to greet us like an old friend.
Our recommendation couldn’t come any higher. As a startup in the world of technology we’ve seen our productivity skyrocket, and the ease of showing our product lines increase. Those are the things that ultimately drive the most important aspect of every startup – SALES. We know firsthand that being an entrepreneur is a roller coaster ride. Thrilling? Yes. Fulfilling? No doubt. Scary? MOST DEFINITELY! But investing in space at The HIVE Katy allowed us to focus on the thrilling and fulfilling while letting us shoo away some of the scary.”- Fabiana Flores, Houston Dynamic Displays, Sales & Marketing. 

As always- thank you for stopping by to check out our Katy Business Blog! We love bringing content to you, and aim to hit as many platforms as possible! If you’ve got time in your schedule this week, stop by the building on Wednesday September 16th, for our Business Growth Series. This week we are bringing you some expert HR advice from a local whiz, Christine Brinkley, of Best HR Resources. She’s got the answers to all your small business HR questions. Best Part? Registration is FREE! Sign Up HERE and use code SBOBGS to get your $35 registration fee waived.