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Why Coworking is Right for your Business in 2016

Happy New Year! 2015 is behind us and we’ve got a fresh set of 12 months ahead to put into advancing our personal and professional lives. Let’s talk a little about our professional lives specifically- did you end 2015 stuck in a rut, or worse, without employment altogether? It happened to an estimated 50,000 people in the Houston area over the last 18 months thanks to the overwhelming down-turn in domestic energy production. When rapid economic shifts occur many professionals begin to look for alternative answers to employment- which can mean branching out on your own as a consultant or even starting a new journey into entrepreneurship. The Hive Katy was built specifically with people like this in mind, and our coworking space can be a valuable asset to small businesses and independent workers.

Have you ever heard the phrase “it takes a village”? Usually reserved for child-rearing, I find it incredibly appropriate when talking about the benefits of utilizing a coworking space. Collaboration is the spirit of the coworking movement. Being able to bounce ideas off of professionals with different backgrounds and levels of experience creates a rich environment for growth. Building a successful business, whether one employee or fifty, can be a daunting task- until you’re surrounded by a community of people that are working toward similar goals and can be looked to for solutions created by fostering a collaborative fellowship of minds. Joining The Hive Katy gives you access to a workspace designed with this core value.

Parallel to the idea of collaboration, is the value that coworking spaces promote healthy competition- rather than being pitted against coworkers in a pool at one company, The Hive Katy’s coworking space encourages each individual to set the bar high and utilize the relationships available in our space to help you attain your goals.

Along with being able to socialize with others, coworking also offers an inherent flexibility that can be the key to success for many. With memberships starting as little as $75 and options that can provide 24/7 access, utilizing The Hive Katy’s coworking space provides you with an affordable and relaxed atmosphere that stimulates creativity, while still maintaining the professional image that promotes productivity. Coworking members can focus on what’s most important without the distractions of a home office or the impersonal feeling of a public place.

Although still a relatively new principle, coworking is rapidly gaining popularity for many reasons- especially the ones mentioned here today. I came across an actual document that is the mantra of the coworking community, The Coworking Manifesto and I challenge you to read it and see just how the spirit of the coworking movement can empower you and your business to join the evolving standard in workplace environments. Follow the Twitter feed @ https://twitter.com/coworkmanifesto and be cutting edge in 2016. Finally, like our Facebook page @ https://www.facebook.com/thehivekaty. Come tour The Hive Katy today and mention this blog post and get the first month free! This special expires January 31, 2016.

Hiring a Business Coach

In addition to our professional business services, virtual office services, coworking space, and executive office space, one of the unique opportunities that The Hive Katy provides for small businesses and entrepreneurs in Katy, Texas is access to business coaches through our Business Growth Series. We are proud to connect you with these mentors to provide you with relevant information for your business. You can attend any of our Business Growth Series events by registering through our website www.thehivekaty.com/events-news.
But what do you do when you are ready to bring a business coach in to help stimulate an entire team? Of course, you are ALL welcome to attend The Hive Katy’s Business Growth Series, but sometimes you need a more in-depth look from the consultants in order to correct ongoing problems or bolster stagnating numbers with fresh ideas.
I’ve written about some low-to-no cost resources for the small business owner. I’ve given my favorite places to listen and learn from others, and where to find educational resources that are valuable to the entrepreneur in previous blog posts. However, sometimes the free stuff just doesn’t cut it on giving you your desired results. So when do you know it’s the right time to spend your hard earned business capital on bringing in an expert? Here are some questions to ask yourself as a business owner before you reach out to bring in any kind of business consultant.
1. What is the problem? Identifying the issue you are facing requires taking a stark look at where your business is versus where you want it to be. Are your marketing tactics appropriate to driving potential traffic? Is your sales team following defined lead generation and follow-up processes? Is your accounting team stuck in the dark ages with outdated procedures that are dragging down the accounts receivable and payable processes? IDENTIFYING your specific problems will help you narrow down the type of help you are looking for.
2. Choose someone with an appropriate resume: Once you’ve pinpointed what you are specifically going to work on, search out candidates with expertise in those fields. You wouldn’t want to hire someone who touts “marketing expert” if your problem is related to accounting. Do your research. Ask to speak with current or former clients. Business coaches are usually small business owners in their own right and will respect an informed potential client.
3. Be willing to make changes: Has anyone ever watched the show “Bar Rescue” on SpikeTV? My husband and I watch it all the time and it never ceases to amaze me the number of bar owners that are so willing to be on television, yet so unyielding when it comes time to make changes to their way of doing things. Friendly advice- don’t ask for the paid opinion of a professional if you are just going to stick your fingers in your ears when they speak. Sometimes stagnation requires a significant change, sometimes you can accomplish your goals with minor adjustments, but either way is receptive to the fresh ideas and concepts your coach is presenting to you. If you’ve done your research about them (see #2) then I can promise you what you are hearing isn’t a gimmick, but a tried and true process of helping businesses get out of “neutral” on the growth charts.
Starting with these three simple steps can help you seek out the right candidate to bring on board to push your company to establish new goals and break out of the slump that has your business idling. Here are some excellent articles you can read as well if you are considering hiring a business coach/consultant:

http://www.entrepreneur.com/article/243987

http://www.inc.com/jason-surfrapp/how-to-find-a-great-business-coach.html

http://www.forbes.com/sites/denakouremetis/2013/02/07/taking-the-next-step-for-your-small-business-selecting-a-business-coach/

Don’t forget to check out The Hive Katy’s upcoming Business Growth Series events, where we bring the business coaches to you! Our next event is Wednesday, September 16th, and you can register online here:

https://thehivekaty.com/events-news/